How to Take a Motorcycle or RV on Trade
Any trade-in that closes a new-vehicle deal should at least be considered, but a little education and common sense can prevent a lot of heartbreak.
Any trade-in that closes a new-vehicle deal should at least be considered, but a little education and common sense can prevent a lot of heartbreak.
Those of us who actually work in dealerships can and should get serious about countering the rhetoric spouted on college campuses and elsewhere that says there’s no future in the car business.
Hudson recounts a case that was decided in an Illinois dealer’s favor and tested the limits of the federal Magnuson-Moss Warranty Act and the Uniform Commercial Code.
Dwindling consumer attention spans have compelled many retailers to make their marketing messages faster and louder. Smart dealers use their first eight seconds to make a lasting impression.
Systems expert makes the case for adopting electronic menu, rating, and contracting capabilities to make life easier for front-end staff, eliminate pointless inefficiencies, and reduce unforced errors.
New IRS rules have sparked a downward trend in refund amounts, threatening the loss of an annual catalyst for used-car sales.
F&I pro urges dealers to let your competitors beat up, wear down, and abandon customers while you deliver a buying experience that drives loyalty with a focus on communication, accountability, and teamwork.
Former dealer opens up about the sale of his auto group and urges colleagues to consider the transactional demands of a sale and the emotional impact of unwinding yourself from the business you have built.
Get up to speed with a five-minute review of the Trump administration’s efforts to make life easier for auto dealers and other business owners.
Dealers who invest in AI- and ML-powered digital marketing solutions today will reap the rewards of active-shopper targeting and engagement when the market constricts.
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